Have you ever felt like you need to live in a big, thriving city to build a premium brand? Do you struggle with wanting to discount your services every time your business hits a slow season?

Emily Bartel is the founder of West Medical Aesthetics, located in Oklahoma City, and a Sciton Luminary. She has over 13 years of experience in the aesthetics industry and has worked in several of Oklahoma City’s leading medical aesthetic practices, specializing in laser treatments, injectables, and medical-grade skincare. In this episode, Victoria and Emily sit down at the mic to discuss what it actually takes to build a premium aesthetics brand, no matter where you’re located.